By asking a relevant question in-the-moment, RazorPay can work towards reducing drop-offs
When a user tries to cancel their payment, RazorPay asks a question in-the-moment to understand why users are dropping off from this crucial step.
Most email surveys sent via Typeform and the like get less than 5% response rates because they introduce too much friction for the user.
When surveys are asked within the app, at the right time, you can expect upwards of 30% response rates. Such in-app surveys work because:
Join companies like Meesho, Sharechat, Jar, Khatabook and more that create product tours, onboarding guides, new feature announcements and more to engage users in-app