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Building the future of in-app engagement
Plotline was founded to give product and growth teams the power to engage users inside their apps — without waiting on engineering. We help the world's best consumer apps create native, real-time in-app experiences at scale.
300M+
End users served by our SDK
2021
Founded
100+
Enterprise customers
0
SDK crashes in production
Our mission
Consumer app teams spend millions acquiring users but struggle to engage them inside the app. The tooling they have — push notifications, email, generic banners — isn't built for the depth and speed that mobile users demand.
Plotline exists to change that. We give product and growth teams the ability to build truly native, real-time in-app experiences — tooltips, stories, spotlights, games, surveys, and more — without any engineering dependency or app release.
Our SDK serves 300M+ end users across fintech, edtech, gaming, commerce, and health apps. It has never crashed. Not once.
Our values
Customer obsessed
We work directly with product and growth teams at world-class consumer apps. Their success is our north star.
Move fast
Small team, no bureaucracy. Ideas go from concept to production in days. We ship, learn, and iterate relentlessly.
Hard problems
Real-time triggers at sub-100ms latency, SDK performance on millions of devices, no-code UI builders — we embrace genuine engineering challenges.
Extreme ownership
Every person on the team takes full ownership of their work. We don't hand off problems — we see them through.
Build at scale
Our SDK runs on 300M+ devices. The decisions we make impact millions of real users every day, and we take that seriously.
Transparent & direct
We communicate openly — with customers, partners, and each other. No politics, no hidden agendas.
Trusted by growth teams at the world's best consumer apps
Join us
We're a small, high-output team solving genuinely hard problems at scale. If you want to build something that millions of people experience every day, come work with us.
See open roles